Tourism, Culture, Industry, Innovation
September 17, 2018

Provincial Government Invests in Tourism Season Extension Program

The Honourable Christopher Mitchelmore, Minister of Tourism, Culture, Industry and Innovation, today announced $144,800 towards the continuation of the tourism season expansion initiative through exciting season extension festivals and events.

This funding will help facilitate the development of tourism experiences, services and attractions such as:

  • Spring: Trails, Tales and Tunes in Norris Point; Iceberg Festival in St. Anthony; and Songs, Stages and Seafood in Bay Roberts.
  • Fall: Gros Morne Fall Fest in Cow Head; Unscripted Digital Arts Festival in Twillingate, and Roots, Rants and Roars in Elliston.
  • Winter: Mid-Winter Bivver in Central; Eat the Hill in Clarenville and Cain’s Quest snowmobile race in Labrador.

This past weekend, Minister Mitchelmore attended the Roots, Rants, and Roars Culinary Festival in Elliston.

Tourism is a pillar in the provincial economy with over 2,600 businesses and nearly 20,000 jobs in Newfoundland and Labrador. In 2017, over 553,000 travellers visited the province, spending an estimated $575 million. This is the highest non-resident spending the province has ever seen.

Support for the tourism industry delivers on commitments in The Way Forward to strengthen the province’s economic foundation. The Way Forward outlines all actions the Provincial Government is taking to achieve a strong, diversified province with a high standard of living, and can be viewed at

"Small business owners are drivers of local economies, many of whom operate tourism related ventures. This funding assists the many operators, services and attractions to stay open beyond the province’s peak tourism season. Supporting festivals like the Roots, Rants and Roars Culinary Festival, which I had the pleasure of attending this past weekend, are integral to our government’s Way Forward target of reaching $1.6 billion in tourism spending by 2020.”
Honourable Christopher Mitchelmore
Minister of Tourism, Culture, Industry, and Innovation

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Learn More

Roots, Rants, and Roars Culinary Festival
The Way Forward

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Media contact
Eric Humber
Tourism, Culture, Industry and Innovation
709-729-4819, 725-9655

2018 09 17                              11:45 a.m.