The following statement was given today in the House of Assembly by the Honourable Kathy Dunderdale, Premier of Newfoundland and Labrador:

Innovation Lives Here Campaign Reflects Province’s Vibrant Economy

Mr. Speaker, it is an exciting time to live and work in Newfoundland and Labrador. The economy and business environment is thriving. We are leading the country in economic growth and our government remains committed to strengthening the business environment, developing innovative industries, and diversifying the economy. There are great successes happening right here in our province, success stories that we need to share.

Today, I was so proud to launch a new multi-media campaign, Innovation Lives Here, a campaign that highlights some of the exciting and unique work being done by our entrepreneurs, industry and research institutions throughout the province.

Mr. Speaker, this energetic, story-focused media campaign will provide an opportunity for our innovators and business leaders to tell their stories and promote Newfoundland and Labrador as a destination of choice to live, work, invest and create successful industries.

This exciting campaign begins today. It will feature television commercials and featurettes in Cineplex theatres in St. John’s, Mount Pearl and Corner Brook.

Mr. Speaker, just think of the many incredible stories emerging from all over the province that demonstrate creativity, tenacity, and that special spark we have as Newfoundlanders and Labradorians.

Our young people need to hear about, and be inspired by, the amazing things that are happening right here.

Through the Innovation Lives Here campaign, our government is launching a movement to celebrate those successes and acknowledge those who are excelling in innovation. We have an amazing story to tell and who better to tell that story than those whose ingenuity and drive is writing it.

Mr. Speaker, innovation truly does live here.

Thank you.

2013 11 14                                     1:50 p.m.