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Innovation, Trade and Rural Development November 21, 2007 Newfoundland and Labrador Holds First Trade Show in Iceland Thirty-one companies and organizations, along with two chefs, are traveling to Iceland to participate in the first Iceland trade show to be organized by the Department of Innovation, Trade and Rural Development (INTRD). The companies are from both urban and rural areas of Newfoundland and Labrador. "We have led a number of trade missions to Iceland in recent years to help Newfoundland and Labrador businesses explore the possibility of exporting to Iceland, and the results have been very positive," said the Honourable Trevor Taylor, Minister of Innovation, Trade and Rural Development. "We are now building on that momentum and holding a three-day consumer and business-to-business trade show from November 23-26." This project is a partnership between INTRD, the Atlantic Canada Opportunities Agency (ACOA), the Canadian Manufacturers and Exporters (CME), the Newfoundland and Labrador Organization of Women Entrepreneurs (NLOWE) and the Department of Foreign Affairs and International Trade. "The Government of Canada, through ACOA, is an enthusiastic supporter of NLOWE�s participation in the Reykjavik trade show," said the Honourable Peter MacKay, Minister of National Defence and Minister of ACOA. "This mission, like the many others supported by ACOA, provides Atlantic businesses with opportunities to gain first-hand knowledge of key foreign markets, broadens their network of contacts and enhances the skills they need to be successful exporters." INTRD�s initial trade mission to Iceland in 2002 was designed to assist the Newfoundland and Labrador Home Builders Association sell building materials and homes. Since then, interest in exporting to this market has grown. Iceland imports many of its building supplies and consumer goods from Europe, and Newfoundland and Labrador offers the prospect for import substitution. Iceland has a considerable appetite for consumer goods and Icelanders have been traveling to Newfoundland and Labrador in increasing numbers to shop, particularly at Christmas time. "Our members who participated in the 2006 Icelandic trade mission found it encouraging and made a number of sales and business contacts," said Nena Abundo, executive director of NLOWE. "Iceland, with its relatively small population and many small businesses, is a good fit for our members." "Iceland, like Newfoundland and Labrador, has a strong fishery manufacturing sector and our companies have already worked profitably together," said Glen Mifflin, chairman of the Canadian Manufacturers and Exporters Newfoundland and Labrador division. "I believe there are other potential markets for manufactured goods and a number of our members will be participating in the mission to pursue them." The buyers showcase will allow Newfoundland and Labrador companies to meet with potential Icelandic businesses and partners, improving trade relations and opportunities between Newfoundland and Labrador and Iceland. The Provincial Government is helping companies from rural and urban communities identify new markets and partners through its export development strategy. In the last fiscal year, the Provincial Government led 89 companies in various national and international trade missions. -30- Media contact: BACKGROUNDER Full Mission Delegates A Stone�s Throw Glass Works , Gillam�s NL, Urve Manuel, Phone: 709-783-3505Brian Ricks Photography, Middle Amherst Cove, NL, Phone: 709-445-2025Duane Andrews, St. John�s, NL, Phone: 709-579-1718Delia Pewter, St. John�s, NL, Ray Will, Phone: 709-895-8569Ecowise, St. John�s, NL, Nycole Temple, Phone: 709-753-9473 Alpacas of Newfoundland, Port au Port NL, Ed Hutchings, Phone: 709-648-9414Ewe Design, Trinity, NL, Joan Kane, Phone: 709-464-3679Five Island Art Gallery, Tors Cove, NL, Laura Coultas, Phone: 709-334-3645Green Family Forge, Trinity, NL, Jim Miller, Phone: 709-464-3599Images in Slate, Manuels, NL, John Hurley, Phone: 709-834-2320Long Range Mountain, Corner Brook, NL, Sharon Biggin, Phone: 709-634-0483Newfoundland and Labrador Snowmobile Federation, Deer Lake, NL, Penney Brake, Phone: 709-635-4395Paradise Farms Inc., Paradise, NL, Vi Goulding, Phone: 709-782-1435 Treasure from Paradise, Paradise, NL, Brenda Hollahan, Phone: 709-834-9000Turning Point Wood Products, Pouch Cove, NL, Jeff Stagg, Phone: 709-335-2661 Twisted Metal, St. John�s, NL, Jason Holly, Phone: 709-691-1473Boulder Publications, Portugal Cove, NL, Amanda Will, Phone: 709-895-6483Tuckamore Lodge, Main Brook, NL, Barbara Genge, Phone: 709-865-6361iDance - Shawn Silver Irish Dancing, St. John�s, NL, Shawn Silver, Phone: 709-690-2101Regal Confections, Mount Pearl, NL, Brian Kelly, Phone: 1-877-747-9171Associate Delegates Atlantic North Development Corporation, St. John�s, NL, Paul Lannon, Phone: 709-722-7417 Bart Simpson Productions, St. John�s, NL, Bart Simpson, Phone: 709-753-1518 Charter Group Inc., St. John�s, NL, Noel Parsley, Phone: 709-727-9605 DRAY Media, St. John�s, NL, Patrick Martin, Phone: 709-754-3729 Hew Knoo Music Inc., Torbay, NL, Kirk Newhook, Phone: 709-437-1709 Morag Loves Company, St. John�s, NL, Barbara Doran, Phone: 709.739.0447 Municipalities Newfoundland and Labrador, St. John�s, NL, Craig Pollett, Phone: 709-753-6820 Newfoundland Containers, St. John�s, NL, Kevin Fitzgerald, Phone: 709-747-1200 NEIA, St. John�s, NL, Bonnie Andrews, Phone: 709-772-3333 PF Collins International Trade Solutions, St. John�s, NL, Betty Gill, Phone: 709-726-7596 St. John�s Port Authority, St. John�s, NL, Bob McCarthy Chefs, St. John�s, NL, Brian Abbott � Restaurant 21. Roary MacPherson � Fairmont Newfoundland 2007 11 21 9:35 a.m.
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