September 12, 2005
(Innovation, Trade and Rural Development)

Avalon Clean Gear receives $10,000 to expand market

The Department of Innovation, Trade and Rural Development has provided $10,000 from its Small Business and Market Development Program to Avalon Clean Gear of Mount Pearl to market their services to clients who currently either discard their specialized industrial and commercial gear or export it outside the province for cleaning.

�Avalon Clean Gear is to be commended for recognizing this gap in the local market place and meeting the need through import substitution while reducing the level of waste in landfills,� said Kathy Dunderdale, Minister of Innovation, Trade and Rural Development. �Because of Avalon Clean Gear�s vision, we now have a local company offering a critically needed value-added service to many sectors in this province, thus reducing costs for those sectors. This is the type of innovative thinking this administration encourages in all businesses across our industries and sectors.�

Avalon Clean Gear provides a unique industrial cleaning service for industrial gear and equipment, such as fire departments� bunker suits and Coast Guard survival suits, which is not currently offered anywhere in Newfoundland and Labrador. The company uses a special piece of cleaning technology which cleans and sanitizes heavy duty items.

�When I decided to open my own business, I did not realize how difficult it would be to market Avalon Clean Gear to the general public or the industry I was about to enter,� said Marcheta Holden, owner and operator. �After receiving funding from the Department of Innovation, Trade and Rural Development�s Business Market Development Program, I was able to promote and market my company properly; opening up a world of new possibilities which I otherwise would not have been aware of. I am very grateful for the funding and the opportunity to really grow my business.�

The Small Business and Market Development Program provides new entrepreneurs and expanding small businesses with funding to help them acquire the necessary expertise to pursue new business ideas and new markets for their products or services. Budget 2005 doubled the budget for the program to $1 million. The program is intended to support new growth opportunities in the economy, such as value-added manufacturing activities and export-oriented opportunities.

Media contact: Lynn Evans, Innovation, Trade and Rural Development, (709) 729-4570, 690-6290

2005 09 12                              12:20 p.m.

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