Children, Seniors and Social Development
November 7, 2017

The following statement was given today in the House of Assembly by the Honourable Lisa Dempster, Minister of Children, Seniors and Social Development:

Newfoundland and Labrador Surpasses Carrot Rewards Milestone

Mr. Speaker, I rise in this Honourable House today to congratulate Newfoundlanders and Labradorians for embracing Carrot Rewards and taking steps to become healthier.

In June 2016, we launched this free innovative app that engages and rewards users for physical activity and completing healthy, active living quizzes with points from loyalty programs such as Scene and Aeroplan. In The Way Forward, our goal was to increase use by 10,000 new users by March 31, 2018. At the time, there were 18,000 users.

Recently, I was pleased to join Premier Ball to announce that we have achieved and surpassed our goal. We now have over 32,000 Carrot Reward users in Newfoundland and Labrador. This represents six per cent of our residents which is the highest percentage of users amongst other provinces using Carrot Rewards.

Our government is committed to supporting healthy, active living and surpassing this milestone is placing us on the path to achieve our goals.

Mr. Speaker, the benefits of using Carrot Rewards are great. We know that by becoming healthier, we will reduce the demands on our health care system. We also know that physical activity and healthier eating improves mental well-being. I fully encourage anyone who does not currently use Carrot Rewards to download the app today.

Thank you.

2017 11 07                             1:55 p.m.