Fisheries, Forestry and Agrifoods
November 1, 2016

Helping Industry Pursue Export Opportunities

Minister and Trade Delegation Promote Provincial Seafood Products in China

The Honourable Steve Crocker, Minister of Fisheries, Forestry and Agrifoods is joining a trade delegation of federal and provincial representatives at the 2016 China Fisheries and Seafood Expo in Qingdao, China. Eleven seafood producers and organizations from the province will also be attending the expo, which is taking place from November 2-4. The expo is one of the largest seafood trade shows in the world.

"Marketing opportunities are vital for our seafood industry as we look for ways to grow and expand our markets globally. We are committed to supporting our province's producers as they build relationships in lucrative markets and this international trade show event presents a significant opportunity to do so. More than $181 million - or 20 per cent - of our seafood exports went to China last year, making that country the second largest consumer of Newfoundland and Labrador's seafood products."
- The Honourable Steve Crocker, Minister of Fisheries, Forestry and Agrifoods

Minister Crocker will also participate in Agriculture and Agri-Food Canada Ministerial Trade Mission events in Qingdao and Beijing. The purpose of these events is to discuss market access and trade development issues for Canadian seafood and agriculture products with federal and provincial colleagues and government officials in China. Trade missions and expos help producers succeed in the global marketplace.

"The China Fisheries and Seafood Expo is one of the world's most important and largest seafood shows. It is only fitting, given the strong growth in markets in China and throughout Asia, that we have strong participation in the show. The Association of Seafood Producers welcomes Minister Crocker's attendance and the department's support for industry."
- Derek Butler, Executive Director, Association of Seafood Producers

The Minister will be joined by officials from the Department of Fisheries, Forestry and Agrifoods. Together they will assist producers as they showcase their products at the trade show's Canadian Pavilion.

"Newfoundlanders and Labradorians in rural coastal communities farm our ocean with care to produce high quality, healthy, sustainable seafood for a growing global population. The China Fisheries and Seafood Expo in Qingdao is one of the largest annual seafood shows. Our participation enables our producers and processors to showcase our industry's premium products to key buyers, brokers and distributors, ultimately increasing exports to markets throughout Asia."
- Mark Lane, Executive Director, Newfoundland Aquaculture Industry Association

A list of the seafood producers and organizations attending the show can be found in the attached backgrounder.

More information about the China Fisheries and Seafood Expo 2016 is available at //chinaseafoodexpo.com/ .

QUICK FACTS

  • The Minister of Fisheries, Forestry and Agrifoods will join departmental officials and local seafood industry representatives at the China Fisheries and Seafood Expo 2016 from November 2-4 in Qingdao.
  • The Newfoundland and Labrador delegation includes representatives from 11 seafood producers and organizations.
  • The provincial delegation will also join representatives from Agriculture and Agri-Food Canada and other provincial governments.
  • Key seafood species exported to China include shrimp, snow crab, capelin, seal and turbot.
  • More information about China Fisheries and Seafood Expo 2016 is available at //chinaseafoodexpo.com/ .

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Media contacts:

Vanessa Colman-Sadd
Director of Communications
Department of Fisheries, Forestry and
Agrifoods
709-729-3733, 682-6593
vanessacolmansadd@gov.nl.ca
Derek Butler
Executive Director
Association of Seafood Producers
709-726-3730
dbutler@seafoodproducers.org
Mark Lane, C.D.
Executive Director
Newfoundland Aquaculture Industry
Association
709-689-8536
mark@naia.ca

BACKGROUNDER
List of Newfoundland and Labrador Attendees at the China Fisheries and Seafood Expo 2016

  • Association of Seafood Producers
  • Bay Roberts Seafoods Limited
  • Beothic Fish Processors Limited
  • Fogo Island Co-operative Society Limited
  • Green Seafoods Limited
  • Harbour Grace Shrimp Company Limited
  • Maple Filets Incorporated
  • Newfound Resources Limited
  • Newfoundland Aquaculture Industry Association
  • Ocean Choice International
  • Whitecap International Seafood Exporters Limited

2016 11 01            3:00 p.m.