As part of introducing its new line of frozen products
to the marketplace, Badger Bay Mussel Farms is receiving $25,000 from
the Provincial Government to create convenient, export-friendly
packaging.
"Badger Bay Mussel Farms has earned a reputation in
markets across Canada and the United States for producing high-quality
products," said the Honourable Shawn Skinner, Minister of Innovation,
Trade and Rural Development. "With support from the Provincial
Government the company will introduce its new product in an easy to use
package and make it attractive to consumers."
Badger Bay Mussel Farms new line of frozen products
will include its Iceberg Select™ mussels prepared in different sauces
such as garlic, marinara, and wine.
"Assistance from the Provincial Government will help
Badger Bay Mussel Farms with developing new packaging for its new
products and further our position in the North American marketplace,"
said Juan Roberts, President, Badger Bay Mussel Farms. "Having
accessible programming in place to support local companies target new
opportunities is extremely important in helping local industries
experience success."
Since opening in 1988, the Triton-based company has
emerged as the largest blue mussel farming operation in Newfoundland and
Labrador. Badger Bay Mussel Farms has more than 700 hectres of mussel
growing waters over six sites, with a production capacity of three
million pounds of mussels annually.
"Badger Bay Mussel Farms has been successful in
identifying opportunities and promoting its products to markets across
Canada and the United States," said Ray Hunter, MHA, Grand
Falls-Windsor-Green Bay South. "Its current work continues that trend
and further positions the company as a significant contributor to the
region's economy."
This initiative was funded through the Business and
Market Development Program, which, through Budget 2010:
The Right
Investments — For Our Children and Our Future
, has $1 million
available for investment. Administered by the Department of Innovation,
Trade and Rural Development, the program provides new entrepreneurs and
expanding small businesses with matching funding to help them acquire
the necessary expertise to pursue new business ideas and markets.
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