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Innovation, Trade and Rural Development
June 11, 2010

North Africa Emerges as Target Market for Labrador Manufacturer

Support from the Provincial Government is helping Labrador Rewinding market its mining equipment refurbishment capability to the Moroccan mining sector. The initiative represents a significant opportunity for the company to develop new business relationships and ultimately, a new export market.

"Newfoundland and Labrador's business community is thinking global and looking beyond traditional markets to discover new export opportunities," said the Honourable Shawn Skinner, Minister of Innovation, Trade and Rural Development. "Our investment is enabling Labrador Rewinding to broaden its scope of target markets from national to international. As a government, we encourage all small companies to explore the benefits of export development. It is an important step that could result in an increase in its revenue streams and overall competitiveness."

With the $25,000 in funding, Labrador Rewinding has engaged an in-market consultant who connected the company with officials at the Office Chérifien des Phosphates (OCP), Morocco's state-owned mining agency that is one of the world's largest phosphorous producers. The mining sector is a mainstay of the Moroccan economy, containing 75 per cent of the world's phosphate reserves.

"This investment improves our ability to secure opportunities within Morroco's phosphorus industry," Jeannot Gamache, Owner, Labrador Rewinding. "We are very excited about entering into business with OCP and repairing and refurbishing its motors. This is an extremely positive step in the company's evolution."

Based in Wabush, the company is the only motor overhaul shop in western Labrador. In operation since 1994, the company specializes in maintaining, repairing, and refurbishing industrial motors, pumps, welding machines, generators, and alternators for the national mining industry.

"This initiative helps a local company diversify its target market and potentially create new employment opportunities," said Jim Baker, MHA, Labrador West. "It also promotes the unique capabilities of Newfoundland and Labrador's manufacturing sector to an international audience."

This initiative was funded through the Business and Market Development Program, which, through Budget 2010: The Right Investments — For Our Children and Our Future, has $1 million available for investment. Administered by the Department of Innovation, Trade and Rural Development, the program provides new entrepreneurs and expanding small businesses with matching funding to help them acquire the necessary expertise to pursue new business ideas and markets.

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Media contacts:

Scott Barfoot
Director of Communications
Department of Innovation, Trade and Rural Development
709-729-4570, 690-6290
scottbarfoot@gov.nl.ca
Donna Ivey
Communications Manager
Government Members Office
709-729-0898, 697-1424
donnaivey@gov.nl.ca
Jeannot Gamache
Owner
Labrador Rewinding
709-282-5626
 

2010 06 11                                                     10:35 a.m.


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